OK, this story does have a generations-and-turning connection. Haggling spread with the growth of the Third Turning (Unraveling) free-agent economy in the ‘80s and esp ‘90s (the reference to e-Bay here is appropriate). And I’ve found that, on average, Generation X (born 1961-1981) are better at it than older generations. A few hip Silent (born 1925-1942), like William Shatner, really do get it—and the guys he tutors in the tv commercials are always Xers. Just try saying “namby-pamby” to a Boomer (born 1943-1960) and see what happens.

But the main reason I’m posting this is simply that you might find it interesting and possibly useful. Note btw the digital phone app that can scan the barcode while you’re in the store and give you an instant price comp to negotiate with! That is dynamite.

In 2007, PBS released a special documentary on Millennials that centered around interviews with me and Bill.  LifeCourse Associates has just been able to release the DVD  for sale on our website, and I thought you might be interested.  You can access it here.

Here’s the announcement from our site:

Announcing “Millennials,” a PBS Special Featuring Neil Howe and William Strauss

LifeCourse is pleased to announce the release of a 2007 PBS special documentary, Millennials: A Profile of the Next Great Generation, now available for sale in our bookstore.  Using the research of generational experts and bestselling authors Neil Howe and William Strauss, the documentary examines today’s rising Millennial Generation of youth.  Who are the Millennials?  What forces have shaped them as a generation?  And do they have what it takes to deal with the many political, environmental, and cultural issues that may now be reaching a crisis point?  This documentary looks for answers.  It brings the insights of Howe and Strauss to life through in-depth interviews with the authors as well as personal stories of Millennials coming of age.

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Published:Nov.2009 | Price:$19.99

Millennials DVD: A Profile of the Next Great Generation

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This is a good article on the new indie music scene that Millennial (born 1982-200?) are driving. It is written by  D.J. Palladino who is a Boomer (born 1943-1960). He calls indie avant garde, but most of what he later says undercuts that assertion. The disappearance of the generation gap is obvious—not just in the overlap of sounds and styles (which comes across immediately to any casual Boomer listener), but in the whole father-son sharing thing. Not much of that back in the day!

Nice Quote: When one of the young artists is reminded how vast the gap was back in the 60’s between Sinatra and Hendrix, he says “Yeah. But another way of looking at it is that maybe that’s the only generation where there was such a gap.”

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Published:Mar.2006 | Price:$49.00*

Millennials and the Pop Culture: Strategies for A New Generation of Consumers – *Quantity discounts available

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